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The concept of the $7 Secrets system is to create a short report or some kind of useful content on a specific topic that is about 30 to 35 pages in length. For $7 no one expects the report to be big and fluffy just short and to the point. Also, short documents tend to actually get read.
Johnathan tells you how to create it and market the report so you can get good solid financial gains over a period of time. Doing one report is not going to make you rich but it can add to a continuous system of generating revenue.
One idea he throws at the reader is by asking you how much money do you spend on one lunch, about $7. Most people don't think twice about buying something for $7 because the risk is low, after all if it's no good it was only $7.
I like the concept and I thought the report was worth about $7. He also provides some scripts you can use to help you market your own $7 report.
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